Insurance is an industry with high return on investment (ROI) potential. That’s why advertisers are willing to pay more for ads in the insurance niche, making the CPC higher. This in turn makes it one of the highest paying AdSense niches.
High search volumes in the insurance niche are another reason for higher AdSense payouts. According to the Keyword Planner, the keyword “insurance” brings in about 1 million searches per month in the US alone.
This niche has many profitable sub-niches. Some of them are as follows: